Rich Sands on Twitter: "25 years since Reebok's "Dan or Dave" Olympic marketing campaign crashed and burned (June 27, 1992). I've still got the bumper sticker! https://t.co/sy5TDRPiGT" / Twitter
![Yahoo Sports on Twitter: "If only social media was around during the 1992 Dan & Dave Reebok campaign. This is the story of how two unknown track stars and a $30 million Yahoo Sports on Twitter: "If only social media was around during the 1992 Dan & Dave Reebok campaign. This is the story of how two unknown track stars and a $30 million](https://pbs.twimg.com/media/Efj_0wLXsAEVKiO.jpg:large)
Yahoo Sports on Twitter: "If only social media was around during the 1992 Dan & Dave Reebok campaign. This is the story of how two unknown track stars and a $30 million
![The Legend of Reebok's 'Dan and Dave' ad campaign, as told by Dan and Dave | Sports | santafenewmexican.com The Legend of Reebok's 'Dan and Dave' ad campaign, as told by Dan and Dave | Sports | santafenewmexican.com](https://bloximages.newyork1.vip.townnews.com/santafenewmexican.com/content/tncms/assets/v3/editorial/3/7f/37f54af9-963c-502f-baa0-b767330f2084/594eef365aa76.image.jpg?resize=800%2C500)
The Legend of Reebok's 'Dan and Dave' ad campaign, as told by Dan and Dave | Sports | santafenewmexican.com
![THE MEDIA BUSINESS: ADVERTISING; When Sports Pitchmen Fall It's Time to Control the Spin - The New York Times THE MEDIA BUSINESS: ADVERTISING; When Sports Pitchmen Fall It's Time to Control the Spin - The New York Times](https://s1.nyt.com/timesmachine/pages/1/1992/06/30/254892_360W.png?quality=75&auto=webp&disable=upscale)
THE MEDIA BUSINESS: ADVERTISING; When Sports Pitchmen Fall It's Time to Control the Spin - The New York Times
![The Legend of Reebok's 'Dan and Dave' ad campaign, as told by Dan and Dave | Sports | santafenewmexican.com The Legend of Reebok's 'Dan and Dave' ad campaign, as told by Dan and Dave | Sports | santafenewmexican.com](https://bloximages.newyork1.vip.townnews.com/santafenewmexican.com/content/tncms/assets/v3/editorial/a/f1/af1a31fa-728f-5ea4-90d4-a8334b154fa4/594eef363e903.image.jpg?resize=330%2C500)